Strategic Planning and Facilitation

Potrero Group invigorates organizations with new perspectives and strategies, ensuring our clients stay effective, relevant, and resilient over time. 

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Our clients are committed to long-term change that serves future generations. We help them envision what is possible at their growth edge and navigate the steps to get there. Sometimes, organizations can get stuck and lose perspective—especially when they have been working on the same problem for a long time. Potrero Group helps clients break out of their status quo so they can reach a new level of excellence and continue to make a lasting impact.

  • Make informed decisions and navigate uncertainty. Get perspective from the field that helps you see the road ahead.
  • Take action. Drive toward outcomes and results you can measure.
  • Evolve your organization. Break out of old patterns and reach your next level of excellence.

Potrero Group’s dynamic and generative consulting engagements move staff, board, and partners toward meaningful, focused results. As your ally and guide, we surface critical insights and translate them into relevant choices and potential directions informed by case studies of success.

Our work is wide-ranging, from traditional strategic planning to organizational feasibility, start-up support, industry-wide studies, business planning, board facilitation, and more. Potrero Group does not believe in producing documents that sit on a shelf. We are committed to motivational and actionable planning that guides internal decision making, determines pathways, and clarifies how our clients will use resources effectively and efficiently.

For more information, please contact us at info@potrerogroup.com

Recent Clients

  • Alaska Geographic

  • American Rivers

  • Aquarium of the Pacific

  • Audubon Delta

  • Big Bend Conservancy

  • California Council of Land Trusts

  • California Forestry Association

  • California League of Park Associations

  • California Natural Resources Agency

  • California State Parks

  • Center for Food Safety

  • Chabot Space and Science Center

  • Chattahoochee National Parks Conservancy

  • City of Sonoma Parks and Recreation

  • Conservation Lands Foundation

  • Conservation Law Foundation

  • Crystal Cove Conservancy

  • Center for Volunteer and Nonprofit Leadership

  • Eagle Rivers Design

  • East Bay Environmental Network

  • Eastern National

  • Friends of the Smokies

  • Friends of Anacostia Park

  • Friends of Cedar Mesa

  • Golden Gate National Parks Conservancy

  • Grand Canyon Association

  • Granite Project

  • Groundwork DC

  • Groundwork USA

  • Guadalupe River Park Conservancy

  • History San José

  • Jefferson National Expansion Memorial

  • Jefferson National Parks Association

  • Katmai Conservancy

  • Local Government Commission 

  • Lincoln Presidential Foundation

  • MarinCAN

  • Mattress Recycling Council

  • Marin Clean Energy

  • National Trust for Historic Preservation

  • National Wildlife Federation

  • National Park Foundation

  • National Park Service

  • North Carolina State Parks

  • Open Space Institute

  • Outdoor Afro

  • Park City Scholars

  • Parks California

  • Peckerwood Garden Foundation

  • Pacific Historic Parks

  • Piedmont Parks Conservancy

  • Peninsula Clean Energy

  • Public Lands Alliance

  • PulsePoint Foundation

  • Redwood Parks Conservancy

  • Resources Legacy Fund

  • Save Ellis Island

  • Sempervirens Fund

  • Sequoia Parks Conservancy

  • SF Bay Joint Venture

  • Shasta Land Trust

  • Sierra Buttes Trail Stewardship

  • Sierra State Parks Foundation

  • Sonoma Land Trust

  • The Nature Conservancy

  • Veggielution

  • Western National Parks Association

  • Western Rivers Conservancy

  • Zero Prostate Cancer

  • Zion National Park Forever Project

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